While still categorisable as 'rock', Simple Minds' second release,
Real to Real Cacophony, had a darker edge, and announced some of the
New Wave experimentation that would become the band’s trademark sound over the next two albums. These innovations included the occasional use of unconventional time signatures, and
minimal structures based around the rhythm section of Forbes and McGee.
The next album,
Empires and Dance, was a far more radical departure, and signalled the influence of
Kraftwerk, Neu! and similar European artists. Indeed, during this period Simple Minds promoted themselves as a European band, not a Scottish or UK band. Many of the tracks on
Empires and Dance are extremely minimal, and feature sequenced keyboards. McNeil's keyboards and Forbes' bass became the main melodic elements, and Burchill's guitar was heavily processed. With this album, Kerr began to experiment with non-narrative lyrics. While not consciously so,
Empires and Dance was essentially
Industrial in its aesthetic, and preceded by a couple of years the industrial-pop crossover of
Cabaret Voltaire's album
The Crackdown. The band's label, however, demonstrated little enthusiasm for such experimentation, and in 1981 Simple Minds switched from Arista to
Virgin.
Simple Minds first release on Virgin was actually comprised of two albums--the
Steve Hillage-produced Sons and Fascination and
Sister Feelings Call. The latter album was initially included as a bonus disc with the first 10,000 vinyl copies of
Sons And Fascination, but it was later re-issued as an album in its own right. (For the CD release, it was paired on a single disc with
Sons and Fascination--at first with two tracks deleted, but on later issues, in full.)
Sons and Fascination perfected the formula that began with
Empires and Dance, and showcases the band’s musicianship during their most prolific period. Indeed, the band’s musical virtuosity set their orientation somewhat toward the realm of
progressive rock, and distanced them from the flippancy of many other New Wave musicians. The album impressed
Peter Gabriel enough that he selected Simple Minds as the opening act on several European dates, which increased the band's visibility. "Love Song" was an international hit (reaching the Top 20 in Australia) and the instrumental "Theme For Great Cities" proved so enduring a composition that it was later re-recorded in 1991 as a B-side to the single "See the Lights". These minimalist, dance-oriented compositions, like those of Neu! before them were examples of man-made trance well before
trance itself.