In
1893 he was called back to his alma mater,
Princeton University, where he was offered the Stuart Chair in Psychology and the opportunity to establish a new psychology laboratory. He would stay at Princeton till 1903 working out the highlights of his career reflected in "
Social and Ethical Interpretations in Mental Development. A Study in Social Psychology." (1897) where he took his previous "
Mental Development" to the critical stage in which it survived in the work of
Lev Vygotsky, through Vygotsky in the crucial work of
Alexander Luria, and in the synthesis of both by
Aleksey Leontyev.
Baldwin complemented his psychological work with philosophy, in particular
epistemology his contribution to which he presented in the presidential address to the American Psychological Association in 1897. By then the work on the "
Dictionary of Philosophy and Psychology" (1902) had been announced and a period of intense philosophical correspondence ensued with the contributors to the project:
William James, John Dewey, Charles Sanders Peirce, Josiah Royce, George Edward Moore, Bernard Bosanquet, James McKeen Cattell, Edward B. Titchener, Hugo Münsterberg, Christine Ladd-Franklin, Adolf Meyer, George Stout, Franklin Henry Giddings, Edward Bagnall Poulton and others.
An important contributor should not be overlooked.
Conway Lloyd Morgan was perhaps closest to understanding the so called "
Baldwin Effect". In his "
Habit and Instinct" (1896) he phrased a comparable version of the theory, like he did in an address to a session of the
New York Academy of Sciences (February 1896) in the presence of Baldwin. (1896/Of modification and variation.
Science 4(99) (November 20):733-739). As did
Henry Fairfield Osborn (1896/A mode of evolution requiring neither natural selection nor the inheritance of acquired characteristics.
Transactions of the New York Academy of Science 15:141-148). The "
Baldwin Effect", building in part on the principle of "
organic selection" proposed by Baldwin in "Mental Development" did only receive its name by
George Gaylord Simpson in 1953. (in:
Evolution 7:110-117) (see:Daniel J. Depew in "Evolution and Learning" M.I.T.2003)
In 1899 Baldwin went to Oxford to supervise the completion of the "
Dictionary..." (1902). He was awarded an Honorary Doctorate in Science at the
Oxford University. (In the light of the foregoing the deafning silence with which J.M.Baldwin was later treated in Oxford publications on the Mind may well come to be regarded as one of the significant omissions in the history of ideas for the 20th century. Compare for example
Richard Gregory:"The Oxford Companion to the Mind" first edition 1987)