In November 1982, the storybook for
E.T. the Extra-Terrestrial was released. It included Jackson reading the story as well as one original song ("Someone in the Dark"). The album later won a Grammy for "Best Album for Children". On the first day of the following month, Jackson released his second Epic album,
Thriller.
Thriller became by far the biggest selling album of all time with worldwide sales reaching over 104 million copies.
The album also became the first in history to spawn seven top-ten Billboard Hot 100 hit singles, including "
Billie Jean", which was the first
music video by a
black artist to receive regular airplay on
MTV, "
Beat It", and the album's
title track, which was accompanied by a revolutionary music video. The thirteen-minute "
Thriller" video was critically acclaimed and massive airplay lead to it being packaged with the
featurette Making Michael Jackson's Thriller on
VHS, where it became the best-selling music
home video ever.
Thriller spent 37 weeks at #1 and remained on the
Billboard album chart for 122 weeks. It was eventually certified 27x Platinum in the U.S.
In 1983, while performing "Billie Jean" at the
Motown 25: Yesterday, Today, Forever concert, Jackson debuted what can be regarded as his signature
move: the
moonwalk. The performance sparked a new wave of interest in
Thriller, which continued to sell well throughout the year. In 1983, he started a sponsorship deal with
Pepsi-Cola, and, as part of the deal, he agreed to star in a commercial. While filming the commercial in front of 3,000 fans the following year, a fireworks display behind him malfunctioned, shooting a shower of sparks down upon the singer’s head and setting fire to his hair. He suffered
second-degree burns and later wore a hairpiece when collecting Grammys that year.
In February 1984, Jackson was nominated for twelve
Grammy awards - of which he won eight - breaking the record for the most Grammy awards won in a single year. Seven were for
Thriller and the other for the
E.T.: The Extra-terrestrial storybook. In 1984, he also won eight American Music Awards and the "Special Award of Merit" and three MTV Video Music Awards.
Thriller was a gigantic hit that made Michael Jackson the seminal icon of American culture at the time. At the age of 25, the
New York Times called him a "musical phenomenon", further commenting that "in the world of pop music, there is Michael Jackson and there is everybody else".
Time magazine explained that "the fallout from Thriller has given the [music] business its best years since the heady days of 1978, when it had an estimated total domestic revenue of $4.1 billion."
Thriller also helped to bring music from African-American artists back into mainstream radio for the first time since the mid-1970s.
Jackson also became something of a sexual symbol, as he was described by
Time magazine: "Undeniably sexy. Absolutely safe. Eroticism at arm's length". Additionally, Michael Jackson's rhinestone glove and
Thriller jacket became iconic aspects of his outfits which American youth sported all too eagerly. As a sign of his stature at the time,
Republican officials considered inviting Jackson to their
national convention, in 1984, where they would renominate Reagan, but a change of plans left Ron Walker, the convention manager, stating that "We never thought we had a ghost
of a chance."
After reuniting with his brothers, he helped to write and produce the
Victory album. He then performed and starred in the
Victory Tour, which started on
July 6,
1984 and lasted for five months. That year, Jackson was invited to the White House and was thanked by President
Ronald Reagan at a
White House ceremony for allowing the song "
Beat It" to be used in
drunk driving prevention television and radio
public service announcements.
Jackson continued his charity work in 1985 by co-writing with
Lionel Richie the hit song "
We Are the World", and singing a featured solo on the charity
single. The record helped to raise money and awareness for the
famine in
East Africa and was one of the first instances where Jackson was seen as a
humanitarian. The song also won a Grammy for "Song of the Year". "We Are the World" became one of the top five best-selling singles of all time and the best selling single of the 1980s
Controversy began when Jackson purchased
shares in
ATV Music Publishing (a company which owned the publishing rights to most of
the Beatles' songs), making himself the majority
shareholder. This move angered close friend and songwriter
Paul McCartney, who had also made a bid for the company. Ironically, it had been McCartney who advised Jackson on the merits of song ownership. Their creative co-writing ended after this event. Following this controversial business deal,
tabloid stories of Jackson sleeping in a
hyperbaric oxygen chamber to stall the aging-process, and an allegation claiming Jackson attempted to purchase the bones of the
Elephant Man inspired the
pejorative sobriquet "Wacko Jacko" (wacko meaning eccentric or irrational). The name "Wacko Jacko," first used by British media, would come to be detested by Jackson.
In 1986, Jackson starred in the
George Lucas-produced,
Francis Ford Coppola-directed
3-D film Captain EO. The film lasted 17 minutes but had costs estimated at $17 million. At the time, it was the most expensive film produced on a per-minute basis. In the U.S., the Disney theme parks hosted
Captain EO.
Disneyland featured the film in Tomorrow-Land from
September 18,
1986 until
April 7,
1997. It was also featured in
Walt Disney World in
Epcot from
September 12,
1986 until
July 6,
1994. Two new songs featured in the film. These were "
Another Part of Me", which later appeared on
Bad, and "
We Are Here To Change The World", which was officially released in 2004 as part of
Michael Jackson: The Ultimate Collection.