During
World War I, anti-
German feeling in the
United Kingdom led Adolphus's brother in law
King George V to change the name of the royal house from the Germanic
House of Saxe-Coburg-Gotha to the more English sounding,
House of Windsor. The King also renounced all his Germanic titles for himself and all members of the British Royal Family who were British subjects.
In response to this, Adolphus renounced, through a Royal Warrant from the King,
14 July 1917, his title of Duke of Teck in the Kingdom of Württemberg and the style
His Highness. Adolphus, along with his brother,
Prince Alexander of Teck, adopted the name Cambridge, after their grandfather, Prince Adolphus, Duke of Cambridge.
He was subsequently created
Marquess of Cambridge, Earl of Eltham, and Viscount Northallerton in the
Peerage of the United Kingdom. His elder son took the title Earl of Eltham as a courtesy title. His younger children became Lord/Lady (Christian Name) Cambridge.
Lord Cambridge died in
1927 at Shatton Hall, Shrewsbury, England. His elder son, the Earl of Eltham, succeeded him as
Marquess of Cambridge.